About (Old)


We're on a mission to make premium skin care accessible to those who need it without compromising on quality. Our commitment is to protect and improve the quality of your skin in an ethical way.


We are committed to using natural and organic ingredients in our formulations where possible. Our products are 100% natural and free from parabens, phthalates, colourant, sulphates and fragrance.


As part of our ongoing promise to create a healthier and greener world, we are constantly adapting our packaging to include more sustainable options, helping you to save money, reduce your packaging use and have a positive impact on the environment.


We never use animal by-products in our formulations and we will never test our products on animals. We only source from suppliers who do not test on animals. So the raw ingredients in all of our formulations will always be vegan and cruelty-free.


We're committed to managing our company in a way that is both socially and environmentally responsible, and to making a difference for our planet and in our communities. We are a member of 1% For the Planet, through which we donate some of our annual profits to environmental causes.


We are committed to ensuring that there is no modern slavery or human trafficking in our supply chains or in any part of our business. We have zero tolerance to slavery and human trafficking. We work closely with our manufacturers to ensure their core principles align with ours, in terms of employment, treatment of employees, partners and sourcing.